#amnotwriting what about you?

This is a rant for my blogging buddies. The rest of you might want to tune back in when I am writing about bras, or kids, or drugs.

I made myself a desk.

First Steve and I took everything out of the office. The office is a 10×10 room that is clown car full of games and homework and beer posters and clay figures and dead plants. It is home to 6 mismatched chairs and all of the electronics that are somewhere between life and death. (Much closer to death). It has bank statements and tax returns and beer advocate magazines and that office toy with the clicking balls. (Wow does that sound so wrong.) Plus the pencils and sharpies and dead pens. So many of those. For one hour it had none of those things and instead it looked all of its 100 square feet. It was fantastic. So then we returned just the stuff we needed and tried not to look at the disaster we made of our dining room table.

We achieved the impossible. In a corner I have now have a desk.

So obviously I can no longer write.

I am sitting here and trying. This is my fourth attempt at a post this morning. I tried to explore Oliver’s question of whether it is good to be humble but I got tangled into whether imaging that you can determine humility immediately bands you as un-humble. I also tried to write about my toes but those were even more boring than the navel I gaze into so regularly in this blog. Then I wanted to write about having sex when you don’t want to. But I didn’t want to. So here I am writing about not writing.

In the opposing corner of the office Steve works at his standing desk. His rapid keystrokes are taunting me. Clack click clack is the sound of stuff getting done. It is not even as passive as that tense. Steve himself is getting stuff done. Every once in a while he slurps his coffee and gives a sigh of satisfaction. Much more frequently he gives a gigantic sniff. How have I never noticed how much my husband sniffs? So much. So many sniffs. I’m amazed that he still has a nose on his face given the sniffing. It might sound as though I am exaggerating but those of you who write, or try to write know what I mean. Sniffing is the worst. Or whatever your version of sniffing is.

However writing is non negotiable so I pause on the blog and open up a new word doc. Not actually word but Pages because I am all apple but using the word Word seems more inclusive. But less productive. A word is not so impressive. A page is something. But a page comes about one word at a time.

See that? See above right there? That is the sort of shit that is in my word doc. Or Pages. AAAAAARGH.

Usually I start my morning checking in on my “writers” list on twitter. In the past I have enjoyed reading other blogs and make a point to comment and share. Yet recently I have slipped away from social media because it is full of links to articles and posts and books. I try to feel pure happiness for my online friends but instead other people’s success only highlights my lack of words. And pages. Twitter is filled with the hashtag #amwriting. I feel double judgement when I see that hashtag. 1. You #arenotwriting when you are tweeting. 2. I #amnotwriting while I am reading your tweet. Instead I #amjudging.

Oh my god. I thought Steve’s sniffing was bad but know he is yell-talking about some sort of super secret chip. Which is not made of potato. I’m feeling a bit pessimistic about my desk/corner/writing set up. “They need to have versions of these modules that can support leaded columns like the old ceramic parts.” I am trying not to listen but his volume is too loud. Its like when I drive the kids in the car with friends and they can’t keep themselves from yelling. There have been times when I reach for the volume on the dash board to try to turn them down. It doesn’t work.

So I #amjudging my work and lack thereof, Steve’s work, and my friends’ success.

I will say this.

At least I am getting a lot more done than these two.

 

I might have to get myself some of these. Sniff.

What about you? Are you writing?

 

 

The business end of blogging

screen-shot-2016-10-03-at-9-30-28-am(Almost) every morning I write. I credit my need to write to my mother who made me keep a journal. Every night I had to sit with my bound book for 15 minutes. Roughly 87% of my entries were about how much I loathed keeping a journal. The rest were poems written to my cat. For a brief period of time I wrote about Nate Archibald, the Celtics point guard with the nickname Tiny who made his way cheerfully through the courts with the giants. He was my guy. Although he probably enjoyed his paycheck he ran around the court like a kid (and not just because of his stature) he was there for the pleasure of the game, not the business end of basketball.

Last September I started a big project. Called Slut: Spit AND Swallow it was the story of my adolescence juxtaposed with my current life. It was about sex for sure, but also mental illness and the work that it took to feel that I was not simply some giant hole to be plugged. Forgive the imagery but those of you who know the emptiness of depression will know exactly what I mean. As time went on the simple weave of past and present became a snarl. I knew the narrator of my past would be acerbic and pretty unsympathetic but I had hope that my current voice would be more appealing. Sadly this was not so.

screen-shot-2016-10-03-at-9-31-33-amI have blogged for five years. It started just like journal entries. The posts were like this one, completely stream of consciousness. If I go back and read them I can always find a line or two I love but they were really a brain dump rather than a discrete piece of writing. When I started writing for other websites I tightened things up a bit. It took a little more time and thought and I devoted less of my word count to my bigger project and more to my individual posts.

At around the time that I virtually shelved Slut I had a blog post go viral. It was never my favorite post, but at least the headline worked because I had 250,000 views in 5 weeks. Feeling that blogging wasn’t “enough” I looked back through my traffic over the past two years and realized that my parenting posts were garnering more attention than my posts about sex. So I began gathering my thoughts and sketching out an idea for a large scale parenting piece.

But something got in the way…the business of blogging.

I work for 4 hours a day. Often I only write 4 days a week. Recently I have started tracking my time. The results are uninspired. I spend 2 full hours on social media promoting my work and the work of a small handful of friends.  I schedule pins and tweets and I flip and stumble.  Flip and stumble. If those names don’t say it all I don’t know what does. There are stumble groups on google+ and twitter groups on Facebook. There are blogging groups and social share threads. There are group Pinterest boards and Pinterest tribes.To pull my weight in the share groups I have to read and comment on dozens of blogs. Outside of my small regular groups I pop in to other share threads. Thats the crummy grammar posts. There are literally thousands of sentences with the word literally. I an greeted with so many exclamation points!!!!!  !

It is tiring. It also makes me feel like a sell out sharing posts that I don’t like or care about. (BSlovers this is not you, I love you.)

screen-shot-2016-10-03-at-9-16-03-amThere is also the time I put into optimizing my site, finding tags, creating link backs, and labeling images with whatever keyword I have chosen that rarely works for my wordy posts. The WordPress SEO plugin wants posts to be at the readability level of a fifth grader. I pretty much never get there. Not to be bragadocious but I have the biggest vocabulation. Which means that my readability needs improvement.

I try to make sense of the cents. Since last September I have earned roughly $6,416.10 on affiliate links  within my blog and re-posting my articles on other sites. If I roughly calculate my hourly rate it comes to $13 an hour. Which I guess is above the minimum wage. (Although it shouldn’t be.) Now I need to back out expenses. I pay $35/month for buffer + tailwind, applications that help schedule my social media so I am not just a storm of shares about comfortable shoes. I spend around $20 a month on graphic design and $35 dollars a month on hosting the site. Let’s leave out the cost of the tea and tips at my coffee shop office. Now my hourly rate is an impressive $11.11. (Pause to make a wish.)

screen-shot-2016-10-03-at-9-32-24-amI know I have never done this for the money. (Which becomes even more clear when I look at the dollars and cents). I used to think I was motivated by the conversation. I felt privileged to be able to share details about depression and sex and parenting. I loved to hear that I was striking a chord with readers, even when it was dissonant. I wanted to build traffic and gain an audience. I imagined even more spirited conversation.  I am not sure about that anymore. When my lazy parenting post gathered momentum it really didn’t shift MY momentum at all. The comments were a mix of “right on” and “you suck.” Which was what I thought I wanted. As it turns out comments on posts that I wrote with SEO in mind and click bait headlines are not posts I am interested in talking about. They are pieces that came about because of the business end of blogging. As we all know, the business end is rarely better.

Chatting with a friend who has made a legitimate career of blogging we talk about the grind. She has taken three weeks away and realized that the business end of things has brought her far from herself.

screen-shot-2016-10-03-at-9-36-16-amShe sent me the image of her profile for some social media site.( I can’t even tell which one it is that’s how many we need to deal with.) She called it “boring, lame, and promotional.” I can promise you she is none of those things in real life. Yet the business of blogging makes us robotic.  She explains that she has let her online persona take top billing. She manages three sites and has managed to shelve her self in the process. She tells me she might change her profile to “doesn’t give a shit.” I know which description would make me want to click through and read more.

screen-shot-2016-10-03-at-9-38-47-amI have never been one to avoid swearing in social media profiles. Or in life. Lately I have been cursing top ten lists and fear based headlines. I have been swearing at SEO and throwing the F bomb around Facebook. (Which then edits my writing more than I do.)

So I am going back to my roots. To my journal. To celebrate brain dumps. To eschew editing. To channeling Nate Archibald and focus on the joy in writing rather than the business end.


Here are things I didn’t put into this post. A click to tweet link. A prompt at the end to try to get you to comment. A focus keyword. A numbered list.  Or time editing.

Always Hungry- new tricks to fill up.

I am going to resist starting this post out with a dick joke. Sort of. I have returned from Las Vegas and my very first blogging conference. I arrived home with full arms, heart and belly. In so many ways I was not hungry. A new feeling for me.

When I left I was nervous that I would feel lonely. Most of the conferences I have attended are a bit like high school flashbacks where you walk slowly into a ballroom waiting to bawl, holding your breakfast tray wondering which of these women who already have friends are going to pay as much attention to you as their pastries. Here the answer was all of them. It wasn’t just the welcoming women that made me feel like I was surrounded by family. It was my literal family too.

Thursday afternoon I ate a fish taco by the pool and thought about how much my boys would enjoy a swim. Both to reach out and to rub it in I sent the a picture of the turquoise water. Steve responded by booking tickets to Vegas. Five hours later I was sharing a bed with Leo feeling not at all alone.

The sponsors provided a ridiculous amount of shwag.

Never hungry at Bam
This is one 20th of the goodies. Please note the fun dip and vodka are mia.

My favorite, obviously, was the Tito’s vodka (they know me!) which is not pictured here because it didn’t make it to day two of the conference. Vibrant Nation, Cabot, John Hancock, Chicos, domain.me, and many more decided that this particular group of bloggers created enough of a media storm to get in front of us and get their products into our hands.

More important than the speakers and the sponsors were the writers themselves. I would tell you all about my new tribe, but Carol already did. On the first night I met Heather who lives twenty minutes from me and writes at twiddlingmythumbs.com. Despite being a new-ish blogger she garnered my “fuck your husband post” 3,000+ hits by sharing it to the ridiculously funny Mommy drinks Wine and Swears facebook page. In addition to the thousands of hits, hundreds of twitter followers, and suitcase full of goodies I returned with 10 extra pounds. Sadly these pounds were not in my suitcase.

Hiking in Las Vegas
Filling themselves with something other than food.

While my family hiked canyons and scaled sphinxes I sat on my butt and ate. Pastries, donuts, pasta, potato chips, fries, and so so so many desserts. The resort had these tiny ball of sugar which were gold and silver leafed. Despite my love of savory food this bit of bling made the difference. Here is a dessert that I had for lunch. When I got on the scale it shouldn’t have surprised me that I was at my all time high. Unlike the last time I focused on being fat I did not find myself sinking under the weight of my weight.

Before I left Steve and I had made a plan. Today is our first day of phase 1 of eating plan from “Always Hungry.” For two weeks we will follow the recipes eating 50% fat, 25% protein and 25% carbs. Despite those odd numbers our shopping cart was FILLED with veggies. Breakfast today was meal one.

Always Hungry breakfastThis morning I am motivated by the women I spent the weekend with, the man I spend my life with, and me. The path to feeling full seems navigable. I am ready to give it a go. In eight weeks I hope that I can practice child’s pose and feel repose instead of my belly. I want to walk uphill without it feeling like I am carrying Sisyphus’ rock. I know that hunger comes from more than an empty belly.

I will not always be hungry. I feel ready to feel full of something other than food.

 

Make your blog go viral – 12 tools for the lazy blogger

I have never had a post go viral. So the first thing you can do as a lazy blogger is stop reading right now. Still, I have been blogging seriously for a year and have tripled my readership. I have regular gigs writing outside of my blog and make enough cash to offset all of the services that you see below. Particularly the free services.

  1. Headline analyzer
    I still haven’t nailed the headline

    Co Schedule Headline Analyzer.  I love puns. I love obscure shadowy references. But I also love traffic and shares. The tool I use to make sure my posts (for the most part) are optimized for clicks is Co-Schedule Headline analyzer. I enter my rough headline and scroll down for analysis. In a glance I know the type of headline I have chosen, the mix of words- power/emotion/ etc. It takes trial and error to improve my grade but in three or four minutes (faster than a Yugo) I can go from the red to the green. I have never scored 100. A girl can dream. Co-Schedule Headline Analyzer.

  2. Unsplash writer search
    Unsplash writer search

    Unsplash. I share this with a heavy heart. It is sort of like when you have an incredible baby sitter that makes your kids as happy as you about date night and you give his name to a friend. It is hard to share. I use Unsplash to illustrate almost every post I write. I’m sure they say it more poetically but I’ll sum it up as a simple site full of free high def images. You can use them anywhere for any reason without attribution. A few weeks ago I was generous enough to share this site with a small group of writers and one of those bitches talented ladies used some of my favorite images. I’m sure I will be just as understanding with all of you. Unsplash

  3. Buffer dashboard
    Look at all of those profiles in one place!

    Buffer.  I broke up with Hootsuite about a year ago. My relationship with Buffer has much less angst. It allows me to post to one or all of my profiles. It has an advance scheduler that I can view by the day or week or month. If I want to change the time it is drag and drop (so good, so easy.) Or I can allow Buffer to send out those things when they can get the most love. I can analyze the stats of my posts and simply click “re-buffer” to send things out again. If I want I can a/b test by changing up the call to action in the headline. It is a breeze. The only downside is that I have to have twitter going to read incoming tweets (unlike Hootsuite which has incoming streams as well as outgoing). I can’t imagine participating in social media without it. Wasn’t there some sort of headache remedy called “bufferine”? That can’t be a coincidence. Buffer.

  4. Blogging Anarchy facebook group
    Good tagline, right?

    Blogging Facebook Groups. There are 100s of groups. Maybe even thousands. At their worst they are time sucks. Frankly even at their best they take time. Some allow you to pimp your channels without real engagement, some have strict guidelines, some have bloggers with such specific niches it feels like an onion article, and some are a series of sales pitches. Yet there are a few special group that boost your traffic and build your relationships. My top three blogging facebook groups are. Blog Share Learn– BSL is robust and interactive with daily threads to share your own posts and additional opportunities to support your social media following. Bloppy Bloggers– BB is slightly quirky and always interactive with a small but super engaged group (and often humorous) writers. Blogging Anarchy– the name says it all. Do whatever you want. Post, don’t post. Share, don’t share. Comment, don’t comment. Despite (because of?) this attitude I have made some friends and followers from this new group of writers.

  5. Pinterest pin making service
    Look at those low low prices

    Pinterest Pin service. I found Katie in two (maybe even three?) of the above FB groups. She always had the best looking pins for pinterest and the traffic to match. Luckily for me (and you) she realized the rest of us needed her. For a super low price she will make you pins. I have opted for even more of her help and she re-organized my boards and even does some of my pinning for me using analytics to post to great group boards. My inbound clicks from Pinterest have gone from 2 a day to 65 a day. The best part is these readers have a 20% bounce rate. That is incredibly low. The pins have enough content to have interested them…so when they click to read more they actually want to read more. Additionally Pinterest, unlike other social media platforms is not time sensitive. Pins pay off long after they have been posted. Check out her services here.

  6. Beyond Your Blog logo
    You can’t quite see how much vital information is represented by this logo.

    Beyond Your Blog. This is the website that inspired me get my writing published outside of my blog. BYB has podcasts with editors from pretty much every publication you can think of explaining what they are looking for in a submission. BYB posts links to paid and free opportunities and has huge free lists of sites that accept syndicated content. All of these are arranged by topic area. Add to this anthologies and regular success stories and you have a place of inspiration and information. I can’t think of another site that combines all of the tools to make your words leap from your blog to the world wide web.   Start Here.

  7. Ad block stats
    9,000 clicks I didn’t have to make.

    Adblock. This chrome extension doesn’t actually help me get clicks on my blog. But it does keep me from throwing my laptop across the room from dealing with incessant pop ups so that allows me to continue writing. Which then allows me to continue posting. Which drives traffic to my site. Look at the 9,000+ clicks I didn’t have to make in the 3 weeks I have had Adblock installed. That probably equates to 100 eye rolls, 90 deep sighs, 10 screams of outrage, and at least 20 minutes of my life that I didn’t waste.

  8. Click to Tweet. Honestly this has probably brought me 28 clicks in the three months I have been using it. However it is a way to break of a block of text (which is always a good thing with you lazy readers) that might serve a function. [Tweet theme=”basic-white”]Click to Tweet: It takes about two seconds to add a tweet box and makes me feel like a pro. [/Tweet]
  9. Askimet stats
    I could watch Fletch. With commercials.

    Askimet. There was a time when I didn’t reply to comments on my blog. I know. I know. Blogging etiquette 101. The reason? The viagra ads. Its not that I don’t espouse a healthy sex life because I DO.  It’s just that the comments got lost in a sea of little blue pills. Or some less appropriate analogy. Askiment is a Word Press Plug in that seems to love viagra. It gobbles up all of those spam comments itself. Askimet.

  10. Screen Shot 2016-03-01 at 4.01.31 PMSumome. Even though it looks like Sue me  Sumome is a free and super simple email subscriber plug in. You can customize the pop up to be more pretty and less annoying than most. I don’t sell anything so my subscriber list is worth $0 and 0 cents. Those of you who do though are supposed to value each email address at $1. I think I read once. Just ignore that last bit. Even though giving me your email doesn’t give me any actual cash it does send my posts to your inbox. Almost all of my subscribers read my posts. If I ever did sell anything stats say about 1% of them would buy it. So lets build our lists. Sumome.
  11. Screen Shot 2016-03-01 at 4.18.21 PMMail Chimp. Sumome needs a friend. Its best friend happens to be a chimp. A mail chimp. This email tool is free (for most of us) and super easy to use. Plus you can look at a cute chimp logo. Mail Chimp. He is so little but so happy and see his hat? He will deliver your electronic letters for you.
  12. Screen Shot 2016-03-01 at 4.23.45 PMTrello. Trello is a super flexible easy to use system for lists, assignments and more. I found Trello back when I was developing apps with a team (a cheap team) and we could watch each other accomplish what we needed to move a project forward. We could also watch each other forget steps and ignore the worst bits of the project. Used alone it is a way to track post ideas, add details and access all of the above from anywhere. Trello.

Screen Shot 2016-07-12 at 2.21.05 PMTo reward those of you who made it all the way down here I will share my happy ending.

I now have a post that has gone viral. And no, it is not this one…yet.  This pin has sent me over 250,000 readers in a month.In fact I am such a basic user that I was never able to track down who to thank for all of that traffic. Scroll back on up to #5 above and for $5 you can be a lazy pinner with pins poised to go viral.

The headline analyzer told me it was a good headline. And I listened. I would not say that it is the best image I have on my author board. That thing is filled with bras and kittens. Yet somehow this is the one that took off.  Those are the sort of results that this lazy blogger loves.

Want to read more about boosting blog traffic? Here is a cheap book.

 

 

Totally off limits

Screen Shot 2016-01-28 at 10.22.51 AMI often think I have no filter.

There was the time I told my two year old about Hitler and he decided not to be Jewish. There was that other time I told my friend that her outfit wasn’t flattering and had six months of misery trying to sort that out. I wrote about my semi step father’s toe nails and almost alienated him. Whoops I might have done it again. I talk about money and sex. I told a friend about her boyfriend cheating and almost wiped out a 5 year relationship. The list goes on.

There is one subject that shows that I have a filter. I have not written about my husband’s family.

I am also not writing about them today.

When I read books on writing they all recommend pretending your family doesn’t read your work. I always interpreted that as allowing sex and drugs and bad language to fill your page if it wants to. Many people from my daily life and show up in my writing. Sometimes they are disguised, sometimes they gleam with the unique characteristics that make them easily identifiable. It is the hazard of befriending a writer.

Steve’s family didn’t choose me.  They didn’t choose to be revealed through my eyes, in my words. It is difficult to keep them off the page. I have done it for 12 years and I will do it for 12 more. Sometimes the window is open to observe all that goes on in another person’s life. And sometimes the window is shuttered and covered with vines. I’m not sure I have the tools to open it up and shed light into that room.

What about you fellow writers? Is there anything that is TOTALLY off limits? What do you think of my small slice of filter?

It feels like someone is watching me

In addition to cranking out 7 articles a week I am trying to keep plugging away at my book. It is slow going these days…I’ve got my neck pain and the circular family stomach bug to contend with. More than that I have my family.

My book is primarily about my twenties before I was medicated for mental illness and I acted out my highs and lows every day. I wanted to write about this because I am finally in a place where I am confident that that lifestyle is firmly in my past and I can capture it in narrative form.  Which means both to bring it into the open and to lock it down…in the past on the page.

The working title of the book is Slut: Spit AND swallow…which is descriptive of my actions and also my varied moods.

In part I picked this topic because it is my story alone. Well, except for a few late nights. I have been writing about Steve for Good Men Project almost daily…and although he is an incredibly good sport it is not the topic that either of us want to make up my body of work. I write about my boys for a few other sites. I find myself hiding the screen from them. So I chose a chapter from my past for my long form topic. I figured I wouldn’t be mining my family for material. Just people I have long since lost track of.

[Tweet theme=”basic-white”]But the past and the present inevitably intertwine. http://annarosenblumpalmer.com[/Tweet] But the past and the present inevitably intertwine. Last night Oliver asked me if I would ever write a book. I told him I hoped so. He gave me a huge and a three dimpled smile and said. “I am so glad to hear that…I can’t wait to read it, and to show it to all of my friends.”

So there it is. It might be my story, but it continues the trouble of inspiration and audience. There always seems to be someone reading, watching and listening. Which is what we want as writers. But there is a downside.

My son will know I was a slut.

OK writers…how do you navigate the fact that your audience may be your subject…or you son?

Why I write version 4.

The word dump that allows the brain dump.

1.Because I think through typing.

2.AND to clear the words from my head. (Logic is not one of the reasons.)

3.There are people that want to talk about depression and miscarriage and money and sex who need an over sharer in their life. That might as well be me.

4.I want to have a one word answer to “what do you do?” at cocktail parties.

5.A $25 check made out to me is better than a $25 check made out by me.

6.I always wanted to make stuff but I can’t draw and I don’t consider offspring part of the creative process. Except literally.

7.Writing can be both messy and disciplined. I can have a brain dump, or revisit, reorganize, revise and reinvent. Guess which I do more?

8.Even though “new media” has a 30 hour life cycle it also offers immortality. It is both right now and forever.

9.It helps me remember me.

10.Having a dedicated place to be selfish helps me be present for other people the rest of the time. I said helps.

11.Knowing that I have a place to explore the spark of an idea helps me notice the spark. Phrases, challenges, individual moments can live twice. In the exact moment and again when I poke at them like the lump of clay they are.

12.It thickens my skin. The internet may have Captcha filters, but not reader filters. Many of the comments I get are mean. This allows me to reexamine and reframe my ideas, and remember that most emotional responses are from people’s own shit, not whatever shit I might have put out there.

13.I just believe in Putting Out.

What about you? Why do you do what you do?