Tag / fundraising

May 5, 2017

The best thing I have ever done with 40 dollars

Our family lives amply. We have a summer house, tennis lessons, and someone to scrub our toilet every other week. Or more specifically our four toilets because why would we ever want to wait to pee. We can pay for braces times 4 because now kids get braces twice. We grumble, we track, we wish it weren’t so, but we still have the money to buy organic berries to get their seeds stuck in those expensive metal brackets. I have spent 40 dollars treating a friend to sushi lunch, getting a pedicure, and Read more […]

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June 15, 2011

Dinner Date

The president just asked me to dinner. What? you too? For those of you not on his mailing list, Barack is offering 4 seats at a “casual supper among friends” for supporters who give $5 or more. He will pay your airfare, and you get to rub elbows with some big names. This is a brilliant fundraising strategy. He is building the bottom of his pyramid. Those of us who have raised money for a living know that it all starts from the bottom. Once our pyramid has a stable base we can move donors up Read more […]

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October 4, 2010

Learning from Wesabe. And beta max.

Second, Mint focused on making the user do almost no work at all, by automatically editing and categorizing their data, reducing the number of fields in their signup form, and giving them immediate gratification as soon as they possibly could; we completely sucked at all of that. Instead, I prioritized trying to build tools that would eventually help people change their financial behavior for the better, which I believed required people to more closely work with and understand their data. Read more […]

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September 22, 2010

Verb-age

I’m starting the design phase of the next winwin app. Its working title is Lifework or Worklife. Imagine an app that helps you monetize all of the things that you already do in your daily life. Then helps publicize them on a mobile platform, and makes it super easy to give back to your community. Well even if you can’t imagine it, I am imagining it…but I need some help. Although this app is all about one of a kind, individual goings on, we still need to bow down to the technological search gods Read more […]

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September 13, 2010

Social Venturers

I’d like to start each week introducing you to the people around me who inspire me to give my time, money and ideas. There is no better place to start than with Leslie Halperin. Bit ‘O Background: Leslie has worked for the VT Women’s Commission and  worked on social mission programs for Ben and Jerry’s. (Those of you visiting the Waterbury Ben and Jerry’s can spy Leslie in their tour video talking about the ParterShop program.) Her latest and greatest social venture is The Clothes Exchange. Read more […]

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June 1, 2010

Lessons from the line

Event organizers dread them…but why not take advantage of your captive audience. Look over there at The Clothes Exchange. Last year we had 400 shoppers, this year we almost doubled that. What does it mean? A bit of panic for sure, last minute streamlining the check in process (save those marketing questions for check out or your follow up survey) but it also provides an incredible opportunity to establish our brand, educate our shoppers, and raise extra money. Getting in the Door Set the Read more […]

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April 20, 2010

Tips from Switch on clarity and directed-giving

  From the Founder’s Bookshelf: I am currently re-reading “Switch: How to change things when change is hard” by Chip Heath & Dan Heath. Amongst the many dog-eared, and underlined sections is a brief line on page 17: “What looks like resistance is often a lack of clarity.” The author’s example is a public health campaign in West Virginia that specifically directed residents to switch their milk drinking from whole to 1% or skim. Instead of the valuable – but diffuse and difficult Read more […]

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